- Along with 2 employees, started in a co-working space
- Shifted to a mezzanine floor office in the same year


More than just a Workplace
At Sociomark, work feels less like a duty and more like a shared passion. Our culture is built on creativity, collaboration, and a healthy dose of everyday fun. We believe that the best ideas are born when people feel valued, inspired, and empowered to bring their whole selves to work. From brainstorming sessions that spark innovation to team lunches, festive celebrations, and spontaneous laugh sessions, every day here is a blend of hustle and heart. Together, we’re not just growing brands; we’re building a workplace where growth, ownership, and good vibes are non-negotiable.
About UsOur reMARKable Journey
Our reMARKable Journey
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1984
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1987
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1991
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1992
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1993
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1995
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1996
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1997
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1998
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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1999
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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2000
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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2001
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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2002
DKN Hotels founded with the acquisition of the Surf Motel Carlsbad, CA
Acquisition of the Marco Polo Inn Anaheim, CA (repositioned as: Days Inn)
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2004
Acquisition of the Fairfield Inn in Buena Park, CA
Acquisition of the Heritage Hotel in Sacramento, CA (repositioned as Courtyard Inn and Fairfield Inn)
Construction of the New Town Place in Sacramento, CA
Acquisition of the Fairfield Inn in Placentia, CA (repositioned as: Quality Inn)
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2006
Acquisition of the Amerisuites Hotel in Ontario, CA (repositioned as: Hyatt Place)
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2007
Acquisitioon of the Country Plaza Inn in San Clemente, CA (repositioned as: Holiday Inn Express)
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2009
Construction of the Hilton Garden Inn in San Bernardino, CA
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2014
Construction of the SpringHill Suites Anaheim Maingate in Anaheim, CA
Acquisition of the Cardiff-by-the-Sea Lodge in Cardiff-by-the-Sea, CA
Acquisition of the Hilton Hotel in San Bernardino, CA (repositioned as: DoubleTree)
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2015
Acquisition of the Wyndham Garden Ventura Pierpont Inn in Ventura, CA
Construction of the Residence Inn in Rancho Cucamonga, CA
Construction of the Hampton Inn & Suites in Murrietta, CA
Construction of the Homewood Suites in Irvine, CA
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2016
Construction of the SpringHill Suites in Carlsbad, CA
Building Our Future
We start with a comprehensive analysis of your business, industry, target audience, and current digital presence. Through this process, we identify opportunities.